Top photo by Dave Starbuck From January 23-25, 2025, ESP joined hundreds of other musical instrument and audio gear manufacturers at the NAMM Show in Anaheim, CA. For this year’s show, we did things a little differently,...

SEE THE "NEW FOR 2026" COLLECTION NOW ESP Guitars (NAMM Booth 210D) debuted nine new models to their acclaimed Signature Series. These guitars are based on the ESP Custom instruments created in conjunction with some of the...

Thousands and thousands (and thousands) of you entered, but there could be only one winner of our Fall 2024 "The Big Decision" sweepstakes, and it's Bryan Hockman of Augusta, WV. Bryan had his choice between three amazing...

ESP Guitars is mourning the passing of the company’s esteemed founder and owner, Japanese businessman Hisatake Shibuya. After a long and extraordinarily successful life, Mr. Shibuya died in late September 2024. He was 87...

SEE THE "NEW FOR 2026" COLLECTION NOW ESP Guitars (NAMM Booth 210D) have added six new guitars to its acclaimed ESP E-II Series. Formerly known as “ESP Standard Series,” ESP E-II instruments are built at the ESP factory in...

Thousands and thousands of people from around the world entered for a chance to win the LTD Deluxe SN-1000HT Fire Blast and a sweet ESP swag pack, but there could be only one winner, and he is Ilkka Jähi of Finland. We're...

You asked for it... you got it! Stainless steel frets are now standard on all LTD Deluxe "1000 Series" instruments!

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It wasn't that long ago that if you wanted to hear about the coolest new gear, you'd have to wait until late January for the NAMM Show, and then wait even longer for your favorite magazines to come out with their annual "New...

Longtime CEO/President Matt Masciandaro Retires; VP Todd Binder Named President LOS ANGELES, CA (APRIL 2, 2026) – ESP Guitars, one of the world’s most respected guitar and bass manufacturers, has announced that Matt...

SEE THE "NEW FOR 2026" COLLECTION NOW ESP Guitars (NAMM Booth 210D) is debuting 10 new additions to the LTD Series’ “400 Range.” These new guitars are designed for players who want excellent value along with pro-tier...

It probably doesn’t surprise you to know that at ESP, almost all of us are guitar and bass players, and as actual musicians, we know what really matters to other players: great-sounding, great-playing instruments… and good...

Being unveiled at Summer NAMM, only 300 of the limited-edition LTD "Ride the Lightning" guitars are being made for the world to commemorate Metallica's iconic second album.

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Let's all send our congratulations to Stacy Mueller of Wauwatosa, WI. Tens of thousands of your entered, but Stacy is the randomly-chosen winner of our recent "New Year, New Gear", and they get quite a nice prize package as a...