This year’s Louder Than Life festival is being held September 27-29 at Highland Festival Grounds in Louisville, KY, and if you’re heading to the show, you’re going to experience ESP in a couple of ways.

First, just turn your attention to the stage. Ten of the bands in the 2019 Louder Than Life lineup feature ESP players, and you’ll be able to see and hear the power of our ESP, E-II, and LTD guitars and basses firsthand. Take a look at the photos below to get an idea of who you can expect to see slinging their ESPs onstage.

Second -- and perhaps equally cool — you can go to The Music Experience tent, where a good selection of our best guitars and basses will be there for you to try out. We’ll have ESP reps on hand if you have questions, and you might also run into some of the ESP-playing artists who will be stopping by when they’re not busy rocking the stage.