If you've never been to Music City USA before, heading to Nashville for the Summer NAMM Show might be a surprising treat for you. Much more than just a country music Mecca, Nashville is the epicenter of the songwriting universe for all genres of music, and it's a fitting place for the NAMM organization to hold its annual summer show. Unlike the Winter NAMM Show held in January in Anaheim, CA, Summer NAMM is a more casual and low-key affair, with smaller crowds and a better environment to check out the latest instruments and audio gear.
NAMM is a trade organization, and typically it is not open to the public. But at Summer NAMM in Nashville, the organization has been hosting a "Music Industry Day", which happens this year on Saturday July 15. Per the NAMM site, inexpensive day passes can be purchased by "Musicians, songwriters and enthusiasts, Music association representatives, Music technologists, Studio employees, House of worship representatives, Music educators, and Music students." That means you! The day pass is only $10 in advance or $20 on the day of the event.
ESP will be there at booth 1231 along with our distribution partner in the US, Takamine Guitars, with a whole bunch of our best and most popular guitars and basses. Visitors to the booth will be able to see many of our new introductions for 2017, like artist Signature Series models from Kirk Hammett of Metallica with the KH Demonology, Brian "Head" Welch of Korn with the SH-7 EverTune, Bill Kelliher of Mastodon with the Sparrowhawk, Lars Frederiksen of Rancid with the Volsung, and more. We'll also be featuring guitars like the innovative EC-1000 Piezo, some of our guitars outfitted with the amazing EverTune bridge, and a variety of ESP basses. Add to all that the fact that on the other side of the booth are some of the world's best acoustic instruments from Takamine, and you can see why the ESP booth will be a top-notch destination for all Summer NAMM visitors.
See you there!