NAMM 2016 Recap
Held every January in Anaheim, CA, the NAMM Show is a huge gathering of the music and audio products industry. It fills all five halls and three stories of the Anaheim Convention Center with amplifiers, effects, trumpets, sheet music, PA speakers, violins, drums, software, and everything else you can think of that’s designed to make or manipulate sound… including, of course, guitars and basses. For many years, ESP has been one of the most popular booths at the NAMM Show, due to a great combination of instruments and exciting artist appearances.
At this year’s show, we took things a step further by doing a live stream so that people who were unable to attend the show in person could still get a front-row seat to live performances, new product debuts, and interviews. Visitors to our booth got to see these events in person, of course, along with the hundreds of new ESP Custom Shop, ESP Original, ESP USA, ESP E-II, and LTD models on display in the booth. Additionally, since this was our first NAMM Show after beginning our partnership as the US distributor of Takamine Guitars in 2015, booth visitors got to check out a bunch of world-class acoustic instruments as well. We’ve never had a bigger, or better, NAMM Show.
Enjoy the short video recap above, and see below for some photos from inside the booth.
ESP NAMM 201648 photos